Conversational/Agentic AI promises to revolutionize customer interaction – but what really works? In this masterclass, we take a close look: We debunk the hype, discuss typical pitfalls in customer service and sales, and use practical demos to show where Agentic AI already delivers real added value today.

You'll gain insights that justify an investment – ​​and a roadmap for successfully launching your own projects. Finally, there will be time for your questions and discussion.