The retail sector is undergoing a radical redefinition: it's no longer just about digitalization, but about genuine, operational intelligence. In this introductory/masterclass, Sandra Schwinn, Tatjana Rietz, and Andreas Marek demonstrate why the "Store of the Future" is far more than just a physical location – it's the result of a networked organization, controlled by ServiceNow as its central AI operating system.

Together with partner Adesso, ServiceNow, as a leading AI platform, sheds light on how the future of commerce is being fundamentally transformed:
– Agentic AI in practice: How ServiceNow workflows solve complex customer requests in real time and proactively relieve branch employees through intelligent assistance systems.
– The platform of platforms: How ServiceNow, as an intelligent operating system, breaks down existing silos between logistics, POS and headquarters, and orchestrates outdated legacy systems into a high-performance unit.
– From Point of Sale to Point of Experience: Why data only creates real added value through automation with ServiceNow, in order to bring the customer focus back to the sales floor.

Discover how ServiceNow reduces complexity and paves the way for a new era in retail: more efficient, smarter, and radically user-centric. The future of retail runs on ServiceNow.