Imagine your store thinking for itself – in real time. At its core is the Digital Twin, a digital representation of the store that makes all use cases visible and controllable. Using optimization algorithms, machine learning, and even quantum computing, we can precisely align shelf layouts and product placements to maximize sales – including realistic simulations of customer behavior. Our chat and recommendation system, SHAPE, connects this intelligent store model with the omnichannel experience: Customers receive personalized recommendations from home and know exactly where their desired product is located in the store – including visual navigation within the store twin. This transforms data into real customer experience – efficient, personalized, and future-proof.