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Axel Nitschke

Partner, Leader Distribution & Communications Sector

IBM

Axel brings 20 years of leadership experience in management consulting, IT services, and the retail industry. He has deep expertise in governing and delivering business and IT transformations, and in creating measurable business value through technology, data and AI.
His passion lies in tech‑ and data‑enabled business transformations that optimize and automate data flows and the movement of physical goods. He has a proven track record in business development and sales, driven by the evolution of operating models, the building of high‑performance teams and a consistent focus on sales and delivery excellence.

Sessions

📅 30.09.2026/XNUMX/XNUMX 🕐 11:00 PM - 12:00 PM 📍 NXT Studio 3

What the retail industry can learn from the successful transformation of a 115-year-old company.

IBM's Client Zero Story and its implications for commerce
The retail sector is under increasing pressure to transform: rising customer expectations along the customer journey, margin and cost pressures, volatile demand, and high complexity between headquarters and branches, as well as in the interaction with partners and…