Tina Müller has been CEO of Weleda AG, a leading global company for natural cosmetics and anthroposophic medicines, since 2023. With #Focus_GrowthThatMatters, she is modernizing the brand and combining growth with sustainability. In 2024, under her leadership, Weleda achieved record sales. Previously, she was CEO of the Douglas Group, where she successfully drove digital transformation.

Tina is a renowned expert in brand management, digitalization, and business transformation. She inspires sustainable growth and strategic brand development in a digitalized world..