Retail Ecosystems
Lena Kleinwechter
Manager
Deloitte Digital
Tim Schmidt
Manager
Deloitte Consulting
Sam Panzer
Director of Industry Strategy
Talon.One
The Dynamic Duo – CDP & Loyalty Integration – Part 2
After introducing our dynamic duo of a CDP and loyalty integration at Xpo-Stage on Thursday, we will take you into a more detailed journey. After our masterclass, you will take these key learnings with you: • The power of data integration: Learn how the combination of CDP & loyalty program helps conquer data fragmentation challenges and creates a unified customer view. • Maximizing loyalty programs: Discover techniques to enhance the effectiveness of your loyalty program by integrating it with your CDP. • Smart promotions: Leverage data-driven strategies for customized promotions that boost customer satisfaction and loyalty.
Freitag, 03.November 2023,
 10:40–11:40 Uhr
 | Masterclass A
Masterclass