From Signup to Checkout

CIAM Best Practices for Frictionless, Secure User Journeys

Customer identity makes retail businesses tick, but only if it’s done the right way.

Digital storefronts deal with UX and security challenges across the funnel–from converting more anonymous users and boosting conversions to increasing repeat visits enabling secure cart transactions. If identity management poses a hindrance at any stage, all stages suffer.

Join this Masterclass from Bobby Badkube, Regional Director at Descope, to learn:
– Common identity management challenges facing retailers
– How passwordless auth can boost conversions and retention
– How to add security controls at the right time (and not every time)
– How to provide omnichannel journeys across web, mobile, and third-party ecommerce platforms