As Director of AI Engineering at ESW, Rob McCabe leads the company’s enterprise AI transformation and the development and delivery of its AI-powered products. His work is focused on ESW’s Agentic Commerce initiatives and the evolution of the Agentic Hub, the company’s core AI platform that powers internal AI solutions and connects ESW AI services to retailer channels.

With more than 20 years of experience spanning startup founding, Head of Architecture, and VP of Engineering roles, Rob brings a unique blend of strategic leadership and deep technical expertise. A hands-on technology leader, he specializes in bridging the gap between executive vision and engineering execution to drive innovation at scale.